Attribution Modeling
Identify how each marketing touchpoint contributes to conversions with multi-touch attribution models that help teams allocate spend more precisely and improve return on ad investment.
Turn fragmented campaign data into confident decisions with a marketing measurement consulting firm in new york. Dynamic Data helps growth, media, and revenue teams clarify attribution, optimize tracking, and build executive-ready reporting for New York’s fast-moving digital marketplace—so every channel, conversion, and budget decision is backed by reliable insight.
Focused analytics, attribution, and reporting services that make marketing performance easier to understand and improve.
Identify how each marketing touchpoint contributes to conversions with multi-touch attribution models that help teams allocate spend more precisely and improve return on ad investment.
Set up comprehensive tracking across digital channels to capture interactions, conversions, and campaign performance with the visibility needed to optimize marketing decisions.
Implement and optimize platforms like Google Analytics and Adobe Analytics to reveal user behavior across websites and apps, improving journeys, engagement, and conversions.
Connect marketing automation and CRM systems to analyze full-funnel customer interactions, strengthen segmentation, personalize outreach, and improve customer retention.
Transform complex marketing data into customized dashboards and reports that highlight KPIs, uncover performance trends, and communicate insights clearly to stakeholders.
Build live reporting pipelines and dashboards that show current marketing and business metrics, helping teams act quickly on timely performance data.
We begin by aligning with your business objectives, marketing channels, current reporting stack, and decision-making needs. For New York teams managing fast-moving campaigns, this creates a clear baseline for what must be measured and why.
Helping organizations turn complex marketing and business data into practical, measurable growth decisions.
"What has impressed me most is their passion for what they do."
"Working with the Dynamic Data team has helped accelerate our product development and go-to-market strategy. We could not be more grateful for coming across their team."
"Their attention to detail was superb."
"What has impressed me most is their passion for what they do."
"Working with the Dynamic Data team has helped accelerate our product development and go-to-market strategy. We could not be more grateful for coming across their team."
"Their attention to detail was superb."
"What has impressed me most is their passion for what they do."
"Working with the Dynamic Data team has helped accelerate our product development and go-to-market strategy. We could not be more grateful for coming across their team."
"Their attention to detail was superb."
Dynamic Data combines analytics strategy, engineering expertise, and business clarity.
A multidisciplinary team brings BI, AI, governance, and marketing analytics knowledge to every engagement.
We help New York teams modernize reporting across fast-changing media, CRM, and analytics ecosystems.
dbt Certified Developer and QA expertise support accurate, scalable, and trustworthy measurement foundations.
Our dashboards translate complex data into decisions for executives, marketers, and revenue teams.
Experienced data leaders behind your marketing measurement strategy.
CEO & Founder
Victoria Gallerano is the CEO and Founder of Dynamic Data, which she established in 2020 with a mission to transform complex data into actionable insights for businesses worldwide. A recognized expert in Business Intelligence, Artificial Intelligence, and Data Governance, Victoria founded the company to help organizations launch modern data stacks, automate reporting, and harness the power of machine learning for real, measurable results. Under her leadership, Dynamic Data has grown to a team of over 25 professionals spanning Europe, South America, and the USA. Victoria is driven by a client-centric mindset and a passion for innovation, ensuring every solution delivered is tailored to help businesses thrive in an increasingly digital world.
CTO
Diego Prinzi serves as Chief Technology Officer at Dynamic Data, where he leads a multidisciplinary team of data professionals dedicated to delivering innovative, client-driven solutions. With over 15 years of experience in software development and data engineering, Diego brings deep technical expertise and a strategic vision that empowers businesses to make smarter, faster decisions. He is passionate about translating complex data challenges into clear, actionable outcomes that drive meaningful growth for clients. Diego's collaborative leadership style and command of over 35 platforms and languages make him a cornerstone of Dynamic Data's ability to deliver cutting-edge AI and machine learning solutions across industries.
Analytics Engineer
Marcelo Bour is an Analytics Engineer at Dynamic Data and a certified dbt Developer, bringing a powerful combination of technical precision and business acumen to every project he undertakes. With a strong foundation in data modeling, workflow optimization, and analytics engineering, Marcelo plays a key role in streamlining data pipelines and reducing manual efforts for clients undergoing digital transformation. He is deeply committed to fostering collaboration across teams and aligning technical solutions with real business needs. Marcelo's ability to bridge the gap between complex data systems and practical business outcomes makes him an integral part of Dynamic Data's mission to help companies unlock the full value of their data.
A marketing measurement consulting firm helps businesses define, collect, connect, and interpret marketing performance data. This includes campaign tracking, attribution modeling, web and app analytics, CRM analytics, dashboard development, and reporting governance. The goal is to show which channels, messages, audiences, and customer journeys are driving measurable outcomes.
Talk with our analytics experts about your reporting goals.
Validates modern analytics engineering expertise.
Supports disciplined testing and quality assurance.
Broad fluency across analytics technologies.
Share your goals, reporting challenges, and current analytics stack. Dynamic Data will help identify the clearest path toward reliable measurement, actionable dashboards, and stronger marketing decisions.
To help us assist you faster, please include the reason for your message so the relevant team can reach out as soon as possible.
To help us assist you faster, please include the reason for your message so the relevant team can reach out as soon as possible.